Anyone who blogs knows that it is a fun, creative way for sharing thoughts and opinions. Now imagine making money from that hobby! This practical, how-to guide shows you how you can get serious about using your blog and implement advertising, sponsorship, partnerships, and affiliate marketing options to turn your hobby into extra income, or even a full-time career.
Helpful examples and featured articles with topic experts and bloggers who have built successful business demonstrate how to promote your business or build a blog-based business.

Discusses finding your niche, adhering to legal considerations, establishing your disclosure and privacy policies, and dealing responsibly with review requests
Introduces ideas for advertising and other monetization options and recommends promotional avenues to explore
Suggests creative ways to keep your blog fresh, unique, and interesting
Provides tips for monitoring and measuring your success
Professional Blogging For Dummies opens the door to a world of money-making blogging possibilities!
Turn a blog into real income! Here's how you build a blog-based business
If you want to blog like you mean business, this book is for you. Whether you own a small business or work solo from your kitchen table, this book helps you successfully use your blog as a business. How do you find a niche, plan a strategy, promote your blog, and monetize it? It's all here, and more, in this friendly guide.

It's all in the approach - tackle things the way professionals do, by setting realistic goals and building a business plan

Know who everybody is - understand your competition, define your audience, and find your own niche

Get some people - do you need a lawyer? An accountant? Protect your business blog with trademarks, copyrights, and other important practices and policies

Mind your money - learn how to monetize your blog, set up a budget, and get paid

Build a blog that brings 'em in - choose a name and a Web host, and then see how to design a killer blog

Get the word out - promote like crazy using search engines, social networking, traditional marketing, and PR

Crunch the numbers - explore ways to measure and analyze your results with Google Alerts, Google Analytics, and FeedBurner

Open the book and find:

What professional bloggers know

How to turn a hobby blog into a business

Different ways to monetize your blog

Why promotion is the key to blogging success

The pros and cons of selling in your online store or someone else's

Design tips to make your blog unique

Interviews with successful blog-preneurs

Ten common mistakes and how to avoid them

Learn to:

Find your niche to build a blog-basedbusiness

Earn income from your blog

Create content and a design thatattract readers

Monitor and measure your success